Wednesday, 21 September 2016

THE RISE OF LIFESTYLE DISEASES AND HOW GENERIC MEDICINES CAN HELP.

THE RISE OF LIFESTYLE DISEASES AND HOW GENERIC MEDICINES CAN HELP


Thanks to the recent economic growth in India and its accompanying service sector jobs, we can see all around us how lifestyle diseases like heart disease, diabetes and obesity can wreck our lives.  Lifestyle modifications like daily physical activities, proper diet and regular sleeping can help us in these regards but the real life-savers are the doctor visits and the medicines.  Depending on the medical condition, medicines need to be used on a daily basis or on a temporary basis until the conditions improves but the cost of these medicines can be a huge burden for middle class/lower class families, as branded medicines cost significantly higher.

Blood Pressure


Here  branded generic medicines can be of huge help.  A major blood pressure-reducing medicine called ramipril (sold under brand name Acepril in India) can cost around 56-58 rupees, but the same medicine of similar strength generic ramipril costs only around 9-13 rupees in branded generic medicalshop.  If doctor advises you to take this medicine on a regular basis, taking generic medicine can be of huge help as the cost is very low compared to the brand name and it has similar strength and composition.  The reason majority of us gravitate towards brand-name medications is because of the persisting myth that brand-name medicines work faster and have a greater effect on the disease, which is not true. 



Diabetes


Another major lifestyle disease is the diabetes.  This dreaded disease is on the verge of being declared an epidemic in India thanks to our craving for energy-dense foods and sedentary lifestyle.  It is our perception that only the upper middle class people in urban areas are suffering from diabetes, but in reality diabetes is fast rising as a major disease in rural areas as well thanks to increased mechanization and loss of frugal eating habits.  According to IDF (International DiabetesFederation), the current treatment cost for diabetes is Rs. 6000 per annual per person as of 2015.  It becomes difficult for an average Indian to maintain treatment costs throughout the year buying anti-diabetic drugs, insulin etc.  For example, if you buy branded anti-diabetic drug called Glimepride + metformin from India's major pharma companies, it comes around Rs. 52 to 62.  The same combination drug with similar strengths available in generic form will cost you around Rs. 17.51.


Obesity, more specifically morbid obesity (BMI of ≥ 35 kg/m2 and experiencing obesity-related health conditions), affects 5% of Indian population.  Due to recent economic growth and integration of various technologies, India is slowly leaving behind its agrarian roots and is developing into IT hub and service sector giant.  Unfortunately, India is also fast catching up with the developed nations with a trend towards obesity.  With obesity comes various ailments such as metabolic syndrome, congestive heart failure etc.  One the major medications used to treat congestive heart failure is carvedilol which is available in many branded forms, one of these is Cardivas which costs around Rs. 31 per strip of 10 tablets.  If you opt for an equivalent generic medicine of carvedilol it costs around 5.50 per strip of 10 tablets.




It is obvious that awareness is very important in this debate of brand-name vs generic.  Generic medicines are safe, effective and are rigorously tested before they are introduced into the market.  So it is important to talk to your doctor and ask him for an alternative generic medicine for the prescription that he provides.  With the number of generic medicine shops increasing day-by-day and online resources like genericwala common man now for the first time has the ease of access of generic medicines.